Case report (The subject of Strategic integration, Marketing) Essay

Case report (The subject of Strategic integration, Marketing) - Essay Example Followed by this review, the company’s initiatives to achieve organic growth in mature markets are also discussed and explained in detail. Nestle’s strategies to achieve this was supported by launching operational efficiency programs worldwide. Including these programs, Nestle’s most important milestone is GLOBE, a program which aims to integrate the widespread manufacturing, accounting and operational activities of business units worldwide is explained along with its applications on the company’s overall objective to achieve internal growth though companywide synergies and integrations. Nestle’s strategic marketing decisions of bringing products under a few strategic brands are also discussed in detail and its implications on the company’s expenditures and strategic long-term objectives are also explained. Besides this, all the challenges which were faced by Nestle in pursuing its strife for achieving internal growth are also discussed in de tail. How Nestle tackled them with its unique approach, are also discussed. Along with the challenges, how Nestle plans to survive in mature markets by incorporating innovation in a sustainable manner in its product and brand portfolio for long-term sustainability is also illuminated in detail. 2. Introduction When Brabeck took over in 1997 from his predecessor Maucher, Nestle had its presence in almost 19 food categories, predominantly in food, pet food, milk, coffee, confectionary, clinical nutrition etc. However, despite such massive growth initiatives taken by Maucher, Nestle lagged behind in some categories and it can be owing to bad investments which were made during Maucher’s period in office. Brabech’s focus on organic growth directed the company towards discontinuing allocation of resources towards unprofitable channels. (Maucher, 1994). Being one of the leading global food companies, Nestle has established its strategic brands in various segments throughout t he world as one of its effective initiatives to boost internal growth, also known as organic growth. Nestle’s CEO Helmet Maucher from 1982 till 1997 had led the corporation from being just a European based company with strong footing as a manufacturer of milk and coffee to being a comprehensive and diversified global corporation dealing in a wide range of food products. Maucher’s main strategy for growth was to rely heavily on external sources and inorganic growth channels. Conglomerate mergers and takeovers were the major focus of Nestle’s growth strategy during Maucher’s tenure as CEO of the company. This did steer the company towards being the global leader in the food and beverage industry however, this was being done at the expense of not saving money through those channels which otherwise could have done so by not investing in unprofitable mergers and acquisitions. Brabeck however, did realize this fact and was determined to steer Nestle towards a m ore internalized approach to growth, with which he believed that the company will save a lot more capital and the resources could then be channelized into more profitable ventures. Brabeck took some important steps to promote organic growth by launching various programs and campaigns followed by setting up of special Business Units with various objectives (Maucher, 1994, Bell et al, 2009). 3. Organic Growth Programs In order to make Nestle’s operational activity more efficient, Brabech had to make some

Analyze a passage Essay Example | Topics and Well Written Essays - 250 words - 8

Analyze a passage - Essay Example The reasons provided to support the main idea do enough to justify the insights. Surely, when the element of voluntary action disappears and it becomes requisite for livelihood, it is an example of forceful subscription or attachment to any work. They are reasonable and relevant in that there is no choice that is left especially when the labourer depends on labour to sustenance. It is true to say that this case is prevalent in the world which makes just about anyone who works for a living an enslaved person. The passage is important in guiding the efforts of people and their attributes towards labour. It promotes acceptance since it addresses the fact that humans need to do what they do. It is somehow a natural order and something that ought to be embraced in the quest for survival. Generally, the passage communicates important information for any person who engages in an activity and is concerned about

Analysis of Apple and its marketing strategies

Analysis of Apple and its marketing strategies This report analyses information and facts on the apple iPad in relation to the product itself and the marketing strategies of Apple. It provides an over view of the product such as the brand, pricing and application. The report focus on the identification and development of the primary target markers to create a profile which will help explain the product life cycle of the iPad. In Australia both models of the iPad were released in May 28, 2010 this report will cover both of these. Apples iPad is already huge. In fact, after just its first quarter of sales, its already the companys third-biggest business segment. In the June quarter, the iPad business generated $2.2 billion of revenue for Apple. Thats more than Apples iPod business generated last quarter $1.5 billion. (Though the cheaper iPod obviously had larger unit sales.) And its almost half as big as Apples 26-year-old Mac business, which put in its best quarter ever at $4.4 billion. Very impressive. And the fact that the ipad and Mac can apparently coexist is especially good news for Apple. Read more: http://www.businessinsider.com/chart-of-the-day-ipad-ipod-mac-2010-7#ixzz0xOXGC2sE Frommer (2010, p.1 of 4) Introduction This report has been prepared to provide facts, details and information relating to the Apple iPad. The best way to experience the web, email, photo and video. Hands down. Apple (2010, p.1 of 7). This quote is taken from Apples website on the iPads features, it shows the way Apple has chosen to market and present the iPad as the one shop for an ever changing environment in which we are always on the move. 2.0 Overview 2.1 The Brand The growth of Apple around the world has led to expantial growth in sales of Apple products since the start of the company on April 1, 1976 .The Company was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne, with Ronald selling his share in the company back to Jobs and Wozniak for $800 in 1977. From 1976 until 1982 Apple released three personal computers, these were all over priced and werent taken up by the market. Then Apple released its iMac along with its new g laptop range as Steve Jobs returned and we also saw an increase in 1996 of the share price to $24.19 followed by another substantial increase in 1998 with the release of the iMac, shares hit $41.00. 10 Jan 2006 15à ¢Ã¢â€š ¬Ã‚ ³ Macbook Pro and iMac 28 Feb 2006 Mac mini 24 April 2006 17à ¢Ã¢â€š ¬Ã‚ ³ Macbook Pro 13 May 2006 13à ¢Ã¢â€š ¬Ã‚ ³ Macbook 7 Aug 2006 Mac Pro Below is the Apple Product Timeline (Wikipedia, 2010, p1) This timeline of Apple products is a list of all stand-alone Apple II, Macintosh, and other computers, as well as computer peripherals, expansion cards, software, ancillary products, and consumer electronics sold by Apple Inc. in order of introduction date ( Wikipedia, 2010, p1). 2.2 The iPad The Apple iPad was released on two different dates depending on the model you wanted: the Wi-Fi model (U.S.) April 3, 2010  (2010-04-03) and Wi-Fi + 3G Model (U.S.) April 30, 2010. It was released May 28, 2010 worldwide with pre order numbers going into the thousands. The Technical Specifications are as following: -Wireless and cellular support with the production of two different models one with wireless and cellular and one with just wireless. -Apples own 1 GHz Apple A4 chip this is the same used in the iphone 4. The storage in the iPad is 16 64 GB of Flash storage; flash is the fastest current storage method in terms of types of hard drive Bluetooth 2.1 802.11n this is the latest standard of wireless technology with transfer rates of up to 600 Mbit/s being achieved Speaker, microphone and 30-pin connector 9.7 inch IPS LED backlit LCD combined with 10 hours of battery life Half an inch thick Accelerometer and Compass and Assisted GPS and Digital Compass (3G version only) 3G UMTS/HSPDA and GSM/EDGE data (optional) 3.5mm headphone jack VGA out support or AV out via dock connector and converter cable. Warren (2010, p.1 of 5) 2.3 The applications use in everyday life There has been a huge push in the applications available for the iPad with the main updates coming in games that rely on the motion senses in the iPad, social networking applications such as flip board and the last area is business applications such as filemaker. The games are one of the reason the iPad had been such a great success with the world market. This is because people are now looking for new ways to entertain themselves when they are moving around during their day whether this be on trains and buses or when they are waiting for events to start. The iPad is able to play games in high definitions this creates a better and sharper image for the user with games such as Real Racing HD and Touch grind HD. The social network craze has hit the western world with Flipboard, a so-called social magazine viewable on tablet computers that offers content drawn from online social networking sites.  The Apple iPad is said to be the ideal means of reading Flipboard.  McCue is said to wa nt to make technology simple and Flipboard does this for online social networking by making it more accessible. This app pulls links, photos and events directly for social network sites which puts every that people view and look for very day in one place making life simpler. The business side of the iPad is greatly increasing as well with apps like filemaker a Mac database manager. Michaels (2010) the CEO of Apple stated The iphone may fit in your pocket, and the iPad may not be much larger than a hardcover book, but FileMaker thinks it can fit an entire database application on each device.   This evolution of being able to access your data bases and edit it on the fly via 3g wireless connection has huge advantages such as increasing productivity, efficiency and effectiveness. Its easier to carry and offers longer battery life than most notebooks which allows it to work well with other apps like macpractice. Macpractice is a Mac package that has all the needed and extra features f or a doctors office. These are some of the reasons I believe that the iPad is slowly becoming a must have product in the 21st century. 3.0 Primary Product Markets 3.0 Product Markets The Apple iPad has come into the market as a niche product but all at a risk to one of Apples largest markets their laptops. This is because the iPad doesnt really seem to sit anywhere as it is not quite a smartphone and so far not your laptop. So what is the Apple iPad being marketed as , my understanding is that it is being marketed as a product to be used wirelessly for business needs to improve productivity and effectiveness or for personal needs such as having a common calendar or phonebook and step-by-step videos. 3.1 Demographic The Definition: a statistic characterizing human populations (or segments of human populations broken down by age or sex or income etc.) The demographic of the iPad is complicated because the people buying them are sometimes not the ones necessary using them. The typical person buying ipads are upper class men and women, can be people with one or more incomes and usually aged between 24-40 years old. The other variables such as family size, race, ethnicity and education do not matter with this product. This is because the main barrier stopping people from purchasing this product is the price. With iPod touch prices at A$289.00 for an 8gb and the cheapest macbook(laptop) coming in at A$1249.00 and a iphone 16GB is A$ 859.00 and the cheapest ipad is A$629 for a 16gb Wi-Fi model. This is why Apple released the ipad to be the in between for a iPod touch and macbook. 3.2 Geographic The Definition: study of the earths surface; includes peoples responses to topography and climate and soil and vegetation. The geographic of the iPad is very similar to most technological products with the main market sales being in capital cities with high population areas the highest users and purchases of iPads. Below is a table of shops that stock the sale of iPads in Perth. Shop Name Number of Stores Online store Apple Store 1 Yes Dick Smith 3 yes Next Byte 2 no ProByte 1 yes PRA Imaging 1 Yes T4 Technology 1 No MAXstyle 1 Yes David Jones 1 No Jb Hi-Fi 10 Yes Mac Worx Joondalup 1 No Winthrop UWA 1 No XCITELOGIC PTY LTD 1 No Domayne 1 No Myer 1 No total 26 3.3 Psychographic The Definition: any attributes relating to personality, values, attitudes, interests, or lifestyles. There is definitely a high psychographic variable involved in the purchase of an iPad, this comes mainly from lifestyle and motives being the biggest push for people to want to purchase this product. Apple focuss a lot of time and resources into making the iPad seem like it is a need rather than a want, with many online advertising campaigns and TV adverts. These all help to create the need for the iPad and appeal to the personal attributes of the customers. An example of this type of advertising is the Apple iPad Commercial TV Ad (Official) HD on YouTube listed below: 3.4 Behaviouristic The Definition: an approach to psychology focusing on behaviour, denying any independent significance for mind and assuming that behaviour is determined by the environment. The behaviouristic variables of the iPad are the pricing sensitivity, brand loyalty and benefit expectations, these are key in how the iPad has been able to reach such high sales targets. Buskirk E (2010) One million ipads in 28 days thats less than half of the 74 days it took to achieve this milestone with iphone, said Apple CEO Steve Jobs This quote from Steve Jobs show just how explosive the launch of the iPad was, most of these sales were by Apple addicts. These are people who compulsory buy Apple products and have very high brand loyalty with very little price sensitivity and high benefit expectations of achieving a new or high social status by owning the newest Apple gadget .The next lot of buyers in the months after have higher benefit expectations these people that believe they will be given a social status or hierarchy by owning an iPad. 4.0 Product life cycle (PLC) There are five distinct stages in the product life cycle: product development, introduction, growth, maturity and decline. This model is used to show the sale and profit stages or patterns in a products life cycle from finish to end. 4.1 Product Development This is when the company starts to develop and work on a new product idea or range; during this stage sales are zero with the company having to invest all the capital behind the product. During this stage of the product I would keep the product idea/range a secret because of how many other companies are looking to enter the market and with the Amazon kindle and Tablet pcs already having been released the iPad would need to be kept under wraps. 4.2 Introduction As a new product much time will be spent by the organisation to create awareness of it presence amongst its target market. Profits are negative or low because of this reason. My understanding is that the iPad skipped this stage because of Apples already large dedicated customer base and with the combination of Apples marketing strategies which they do very well. 4.3 Growth If consumers clearly feel that this product will benefit them in some way and they accept it, the organisation will see a period of rapid sales growth. This I believe is currently where the iPad is now with sales slowing down from the introduction phase but still rising and new features in terms of software updates such as reduced cost of games and applications through the introduction of iADs an advertising platform built into the ios 4 this is the operating system that the iPad currently runs on. At this stage you would want to keep up your marketing strategies and start to lower prices as at the start Apple used a price skimming technique because it was a monopoly market but as competitors enter the market this will push out and slow down the entrance of competition. 4.4 Maturity Rapid sales growth cannot last forever. Sales slow down as the product sales reaches its peak as it has been accepted by most buyers. At this stage you want to be using product mix pricing strategies, this will most likely be in the form of product line pricing, by releasing a new and updated version of the iPad or by optional product/service pricing. In Apples case this would be extended Apple care warranty or by combining the sale of the iPad with other Apple products to compliment the use of the iPad just as Apple wireless router the air port extreme. 4.5 Decline Sales and profits start to decline, the organisation may try to change their pricing strategy to stimulate growth however the product will either have to be re-modified, or replaced within the market. Conclusion

Biography of Gottfried Wilhelm Leibnitz :: Gottfried Wilhelm Leibnitz Mathematicians Essays

Biography of Gottfried Wilhelm Leibnitz Gottfried Wilhelm Leibnitz was born on the July 1, 1646 in Leipzig, Germany and died on November 14, 1716 in Hanover, Germany. He was the son of Friedrich Leibnitz, a professor of moral philosophy at Leipzig. Friedrich Leibnitz was evidently a competent though not original scholar, who devoted his time to his offices and to his family as a pious, Christian father. His mother was Catharina Schmuck, the daughter of a lawyer and Friedrich’s third wife. Friedrich died when Leibnitz was only six years old and he was brought up by his mother. Certainly Leibnitz learned his moral and religious values from her, which would play an important role in his life and philosophy. At the age of seven, Leibnitz entered the Nicolai School in Leipzig. Although he was taught Latin at school, Leibnitz had taught himself far more advanced Latin and some Greek by the age of 12. He was motivated to read his father's books. As he progressed through school he, was taught Aristotle's logic and theory of categorizing knowledge. Leibnitz was clearly not satisfied with Aristotle's system and began to develop his own ideas on how to improve on it. Later in life Leibnitz recalled that at this time he was trying to find orderings on logical truths, which, although he did not know it at the time, were the ideas behind rigorous mathematical proofs. As well as his schoolwork, Leibnitz studied his father's books. In particular he read metaphysics books and theology books from both Catholic and Protestant writers. In 1661, at the age of fourteen, Leibnitz entered the University of Leipzig. It may sound today as if this were a truly exceptionally early age for anyone to enter university, but it is fair to say that by the standards of the time he was quite young but there would be others of a similar age. He studied philosophy, which was well taught at the University of Leipzig, and mathematics, which was very poorly taught. Among the other topics, which were included in this two year, general degree course were rhetoric, Latin, Greek and Hebrew. He graduated with a bachelors degree in 1663 with a thesis De Principio Individui (On the Principle of the Individual) which emphasized the existential value of the individual, who is not to be explained either by matter alone or by form alone but rather by his whole being. Biography of Gottfried Wilhelm Leibnitz :: Gottfried Wilhelm Leibnitz Mathematicians Essays Biography of Gottfried Wilhelm Leibnitz Gottfried Wilhelm Leibnitz was born on the July 1, 1646 in Leipzig, Germany and died on November 14, 1716 in Hanover, Germany. He was the son of Friedrich Leibnitz, a professor of moral philosophy at Leipzig. Friedrich Leibnitz was evidently a competent though not original scholar, who devoted his time to his offices and to his family as a pious, Christian father. His mother was Catharina Schmuck, the daughter of a lawyer and Friedrich’s third wife. Friedrich died when Leibnitz was only six years old and he was brought up by his mother. Certainly Leibnitz learned his moral and religious values from her, which would play an important role in his life and philosophy. At the age of seven, Leibnitz entered the Nicolai School in Leipzig. Although he was taught Latin at school, Leibnitz had taught himself far more advanced Latin and some Greek by the age of 12. He was motivated to read his father's books. As he progressed through school he, was taught Aristotle's logic and theory of categorizing knowledge. Leibnitz was clearly not satisfied with Aristotle's system and began to develop his own ideas on how to improve on it. Later in life Leibnitz recalled that at this time he was trying to find orderings on logical truths, which, although he did not know it at the time, were the ideas behind rigorous mathematical proofs. As well as his schoolwork, Leibnitz studied his father's books. In particular he read metaphysics books and theology books from both Catholic and Protestant writers. In 1661, at the age of fourteen, Leibnitz entered the University of Leipzig. It may sound today as if this were a truly exceptionally early age for anyone to enter university, but it is fair to say that by the standards of the time he was quite young but there would be others of a similar age. He studied philosophy, which was well taught at the University of Leipzig, and mathematics, which was very poorly taught. Among the other topics, which were included in this two year, general degree course were rhetoric, Latin, Greek and Hebrew. He graduated with a bachelors degree in 1663 with a thesis De Principio Individui (On the Principle of the Individual) which emphasized the existential value of the individual, who is not to be explained either by matter alone or by form alone but rather by his whole being.

Compare Human Brain and the Computer

Over the past years we have seen how computers are becoming more and more advance, challenging the abilities of the human brain. We have seen computers doing complex assignments like launching of a rocket or analysis from outer space. But the human brain is responsible for, thought, feelings, creativity, and other qualities that make us humans. So the brain has to be more complex and more complete than any computer. Besides if the brain created the computer, the computer cannot be better than the brain.There are many differences between the human brain and the computer, for example, the capacity to learn new things. Even the most advance computer can never learn like a human does. While we might be able to install new information onto a computer it can never learn new material by itself. Also computers are limited to what they â€Å"learn†, depending on the memory left or space in the hard disk not like the human brain which is constantly learning everyday.Computers can neithe r make judgments on what they are â€Å"learning† or disagree with the new material. They must accept into their memory what it’s being programmed onto them. Besides everything that is found in a computer is based on what the human brain has acquired though experience. Another difference between the human brain and the computer is, the creativity of the human brain. For instance humans can create art, act in plays, or write stories and songs but computers can only help us in these activities not come up with them.While computers can help us solve math problems and find answers to certain questions it can never think of new solutions until they have been programmed into them. Furthermore computers cannot create new games or produce anything they desire like humans. In fact, the human brain is the one who comes up with new ideas or theories not taught before. But in a computer, everything that is there has being taught out by the human brain. Although the computer brain and the human brain have many differences they also have a couple similarities.Both can increase their memory storage capacity. Computer memory grows by adding computer chips. Memories in the brain grow by stronger synaptic connections. Both computers and brain have repair and â€Å"backup† systems. The brain has â€Å"built-in back up systems† in some cases. If one pathway in the brain is damaged, there is often another pathway that will take over this function of the damaged pathway. Both can degrade. Computers break down and brain cells deteriorate. Like all machinery, computers break down with time.Brains also deteriorate with age, losing their functions and slowing down because of lower counts of chemicals and hormones. Both are used for storage of information, to process information and to run tasks. In terms of the functions, both are used for mathematical calculations, carrying out complex algorithms and to storing of crucial information. Counting all the simil arities and differences of the brain and the computer brain, you would now see that the computer and the brain do have somethings in common, but in many more ways they are actually more different than they are similar.

An Analysis of the Poem “The Tyger” by William Blake Essay

In the first stanza we can observe that the word â€Å"tiger† is written with a â€Å"y† instead of an â€Å"I†, this is to give the word an inclination towards Ancient Greece. This is closely followed by the alliteration â€Å"(†¦) burning bright (†¦)† .This alliteration is used by the author to emphasize the strong, bright, shiny colors of the â€Å"tyger†. The â€Å"symmetry† y highlighted in this stanza, this is closely related to the spelling of the word because in Ancient Greece symmetry is seen as  ´beauty ´. It also speaks about an â€Å"immortal hand or eye†, which makes an allusion to the creator of this tiger, which is said to be a god. The pattern of the poem is also symmetrical. The second stanza has in the first line the phrase â€Å"distant deeps†, this is an alliteration and it is used to remark how distant those depths are. Later on, the author writes â€Å"on what wings dare he aspire†, the meaning of this directly connected with the god who made the tiger. What the author is trying to emphasize is that if the â€Å"tyger† is, at the same time, such a horrific but beautiful creature, what the creator of this beast is like. In the third stanza, the god creator of the tiger is seen as an artist, as the author writes â€Å"And what shoulder, & what art†. This shows the appreciation he has for the creator’s work. This is followed by the phrase â€Å"and when thy heart began to beat†, this highlights a symbol of the god’s power to create life, and it represent a symbol of life. In stanza number four, the god is presented as a â€Å"Hammersmith†; we can see this by the use of the words â€Å"hammer†, â€Å"furnace†, â€Å"anvil†. There is also an alliteration that says â€Å"dare its deadly†¦Ã¢â‚¬  this remarks how mortal are the tiger’s claws. In stanza number five, there is a reference to shooting stars which says â€Å"when the stars threw down their spears†. With this stanza the writer asks many rhetorical questions like, if the god smiled when he saw his creation? if he is the same god that made Christ?. These questions are asked with the meaning of making the reader ask himself about the nature of this god. Is this god pure good?The sixth stanza, repeats the first one. This installs in  the poem the shape of a circle. The author did this because a circle is a typical symbol of eternity. This highlights the everlasting life of the â€Å"tyger† and of its creator. This poem makes us think about how powerful, beautiful, good but at the same time evil, is the god that made this work of art.

Free Essays on A Critical Interpretation Of William Blake’s The Sick Rose

invisible, night, and secret, evenly throughout the poem so as not to leave the reader with any question as to the private nature of homosexual behavior in the time and place during which it was written. It may have been aberrant for the author to have been any more forward in symbolizing such matters. The purpose of the symbol â€Å"howling storm† finds its thematic significance not only in how it conveys the discord of such a lifestyle, but also in that it provides both a mental and an audi... Free Essays on A Critical Interpretation Of William Blake’s The Sick Rose Free Essays on A Critical Interpretation Of William Blake’s The Sick Rose A Critical Interpretation of William Blake’s The Sick Rose O Rose, thou art sick. The invisible worm That flies in the night In the howling storm Has found out thy bed Of crimson joy, And his dark secret love Does thy life destroy. I am convinced that this poem was written as a stab at the homosexual community of London in an effort to persuade those who transgressed, against the theological norms of Blake’s mindset, into repentance of their iniquities. The author begins the poem in a pitiful, judgmental tone, paralleling his subject with an ill flower, hence the title. Blake uses the rose, which has historically signified femininity, to provide the reader with a sense of the homosexual’s frail, feminine nature. The "invisible worm that flies by night†, is a bold reference to the turbulent penis of the sick rose, whose debauched behaviors are performed as surreptitiously as possible amidst passionate caterwauling. â€Å"Thy bed of crimson joy† is indicative of the bloody berth upon which acts of unnatural love are expressed in an atypical sexual relationship. The shedding of blood further illustrates a significant theological concept that no doubt Blake was trying to convey; t he outpour of lifeblood has been the foremost repercussion of sin from its origin in Eden, to its dissolution on the cross of Nazareth. The use of symbolism in this poem seems less metaphoric than it does discernible. Blake uses the words invisible, night, and secret, evenly throughout the poem so as not to leave the reader with any question as to the private nature of homosexual behavior in the time and place during which it was written. It may have been aberrant for the author to have been any more forward in symbolizing such matters. The purpose of the symbol â€Å"howling storm† finds its thematic significance not only in how it conveys the discord of such a lifestyle, but also in that it provides both a mental and an audi...

EHR Paper

EHR Paper EHR Paper Achieving quality improvements through EHR is neither low cost nor easy. That being said, depending on how much the physician uses the EHR, not the hard copy of the record, is what will make the difference. Physicians seem to feel that the cost of changing from paper charts to EHR is a little high. Not only do they think this will affect their bottom line income, but also the amount of time they can spend with their patients. The physician office is hit from the beginning with the cost. They know going into the implementation of the EHR that the stimulus money from the government is not going to begin to replace the cost of the system they are using until meaningful use is achieved. Physicians also worry about the cost of training personnel and he cost to keep the EHR system up to date. When looking at the big picture one can see how cost are reduced. The cost of transcription is lowered with the physicians doing their own dictation, if the office has a clerk that has to pull or refile the hard copy of the chart; the cost is reduced there too. A plus is more accurate reimbursement, because the coder can bill more accurately. The EHR also helps with the reduction of late bill filing. Once a physician has chosen a product to use to implement the EHR they worry turns to compatibility. The physician has to worry if the system his office uses is going to work with other physician offices and the hospitals. Unless the EHR systems have the ability to talk with each other, HHS says that he health information system will remain disconnected. EHR reduces paperwork, reduces the number of tests being duplicated and reduces the number of medications errors being sent to the pharmacies. The EHR has taken the medical industry to a whole new level by allowing physicians and patients the opportunities to access their health information from anywhere. The government will not tell the physician what program they have to use, but they will provide assistance with the IT part. The government is giving physicians and hospitals together around $20 billion to help with implementing of the EHR. If a physician does not move toward the EHR, he will see penalties. The penalties will be a decrease in the Medicare fee schedule. Each year the physician does not change over to the EHR, they will lose 1% off of the fee schedule. Upon changing from the paper record to the electronic record, physicians are reporting seeing less of their patients. Physicians have much faster access to their patient’s information; they are able to make faster and better decisions about their patients’ health. One time saving advantage of the EHR is the use of e-scripts. This process allows the physician to send a digital copy of the patient’s prescription to the pharmacy of the patient. This cuts down on medication error and the pharmacist having a difficult time reading what the physician has written. The physician sends the scripts befo re the patient have even left the office and normally the pharmacy has the medication ready when the patient arrives. Physicians are skeptical about the EHR system and have negative feelings for good reason. Most physicians are very concerned with losing patient information.

Electric Cars and Electrical Engineers

Electric Cars and Electrical Engineers Electric Cars and Electrical Engineers Electric Cars and Electrical Engineers By Maeve Maddox Jeffrey asks: What is the proper use of the words electric and electrical? I am an engineer and do not know when to use one form or the other.   We say electric car but also say electrical wiring.   If I have a new device: is it an electric device or an electrical device?   Is the equipment in the electric room or the electrical room? Is there a proper distinction or at least a rule of thumb? Merriam-Webster lists electrical as a variant of electric, but the Institute of Electrical and Electronics Engineers (IEEE) makes this useful distinction: electric: containing, producing, arising from, actuated by or carrying electricity. electrical: relating to, pertaining to, or associated with electricity but not having its properties. With this distinction in mind we would speak of an electrical engineer, but an electric typewriter. Etymological note: Essayist Sir Thomas Browne (1605-1682) was the first to use the word electric in English. A Latin version, electricus, was coined by English physicist William Gilbert (1540-1603). He took the word from Latin electrum, â€Å"amber.† The Greek word for amber was elektron. Electricity was first generated by rubbing amber. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:Types of RhymeIn Search of a 4-Dot EllipsisCharles's Pen and Jesus' Name

Bartleby the scrivener Essay Example | Topics and Well Written Essays - 1000 words

Bartleby the scrivener - Essay Example Melvilles 1853 story employs food and nourishment as visual imagery to portray the ability to relate to others that we have learned as children from our own nurturing parents. The tale revolves around a sad and out of place scribe that comes to work for the narrator. Bartleby, the scribe, begins with much industry, but soon takes to idleness as he prefers to do less and less as the story progresses. The narrator, who owns the law firm and is Bartlebys employer, is taken aback and frustrated by any attempt to get Bartleby to fulfil his obligations as a scribe. The other three characters in the owners employ are far more critical of Bartlebys preference not to work than the compassionate owner is. The narrator, refusing to cause Bartleby undue legal problems, eventually evacuates his office and leaves the odd scrivener behind. Melville has aptly named two of the office scribes after food. Turkey is an older gentleman given to drink at lunch and becoming excitable and moody in the afternoon. Ginger Nut is the young apprentice who was placed in the owners hire at the age of twelve when his father died. The third scribe, Nippers, was a young man "... whiskered, sallow, and, upon the whole, rather piratical-looking young man ... the victim of two evil powers--ambition and indigestion". Melville describes the temperament of each character through the study of their eating habits or lack of them. Bartleby did not eat except for the occasional ginger-nut cookie delivered by Ginger Nut. Likewise he had no contact with anyone and no relationships outside the office. In the office his interaction with the characters is sparse and passively resistant. He denies himself food just like he foregoes any human contact. Melville does not allow us to know anything about Bartleby, or his past, as he states, "I observed that he never went to dinner". We are told that he may not have any human traits at all as the narrator continues, "... never eats a dinner, properly

WHAT ARE THE STRENGTHS AND WEAKNESS OF THE VIEW THAT WE ARE LIVING IN Essay

WHAT ARE THE STRENGTHS AND WEAKNESS OF THE VIEW THAT WE ARE LIVING IN A GLOBALISED WORLD - Essay Example nomies into an international economy through trade, capital flows, migration, spread of technology and many other factors contributing to it (Bhagwati, 2004). Globalisation is usually recognized as being caused by a combination of economic, socio-cultural, technological, political and biological factors. It can also refer to the dissemination of ideas, languages or popular culture between nations (Croucher, 2004). Living in a globalised world has its share of negative effects on the average citizen, and globalisation has been one of the most hotly-debated issues in international economics in the past years. One of the causes for this opposition to globalisation is the concern that globalisation has increased inequality and environmental degradation (Hopkins, 2004). Fears for inequality arise in situations in which companies take advantage of cheap labour force in backward countries and use employees for their own needs without taking care of their working conditions. Also, as a result of the industrial nature of factories and that are responsible for manufacturing goods, the environment suffers damages in its land, in bodies of water (including rivers, lakes, oceans, seas) and in the air as well (as poisonous materials are released to the air). Poorer countries suffer more disadvantages because of globalisation. As some countries try to save their national markets, they sometimes subsidise their main export, which is agricultural goods. This lowers the poor farmers crop prices in the poor countries compared to what it would have been if countries had not subsidised their goods. (Hurst, n.d) One other negative effect of globalisation in the economic field is the increase in child labour. The conditions in the poorer countries of the world along with the "enticements" offered by large corporations in them cause even children to go to work in order to help support their families. These children often work in sweatshops and in terrible conditions. The increases in

Supplier Evaluation Processes Essay Example | Topics and Well Written Essays - 2250 words - 1

Supplier Evaluation Processes - Essay Example It is evidently clear from the discussion that in order to improve the management of wider supply chains, academic writers have suggested a number of new and modified managerial practices and tools, which a multitude of practitioners are implementing. Further suggestions by numerous authors point out that previous performance measurements which solely focused on internal factors now need broad and drastic changes otherwise they might limit the possibility of optimizing dyadic relations or rather the supply chain of every organization. Ideally, investigating how performance information travels between the evaluating supplier and the evaluated buyer and how the shaping, as well as reshaping of information in the evaluation process, is imperative. Relying on longitudinal and multiple case researches as the methodology to obtain findings, this essay will bring out the practical implications, originality, and value of evaluation of performance measurement in a supply chain. Several studie s brought forward that studies based on the development of systems aimed at addressing performance measurement outside legal company boundaries are three in classification. They are supply chain evaluation, buyer-supplier relationship evaluation, and supplier evaluation. Technical rationale particularly applied by econometrics tends to dominate in cases where improved systems and measures align with the strategies set by an organization. Additionally, this dominance goes ahead to appear in other areas where the set systems align strategically with optimum performance measurement as well as in areas where it results in improved performance especially in the activities measured.

Law practice management Essay Example | Topics and Well Written Essays - 2500 words

Law practice management - Essay Example The customer can also pay a USD 100 fee, for the first call for service. Ordinarily, the first hour of services will cost a customer not more than USD 250. The center will target its services at young customers, and will guarantee them the legal services help they need, before they say or do anything that may place then in compromising situations. Through the outlook, the center is reorganizing its traditional business, so that it can stand out from the crowd of legal service providers, towards pacing-up to the innovativeness adopted by different industries (Suskind 172). The group chose this legal practice area, following the increment of the sentiments of customers that the flexibility of legal services is low. Many legal services consumers have also expressed the sentiments that the costs of legal services is very high, and bulky, therefore many customers may not be able or willing to purchase the customized service packages offered by lawyers (Suskind 57). Through unbundling the legal services, splitting the different areas of service into component parts will help the center, in offering the different services in the most efficient manner. Due to this outlook, the lawyers at the center will not offer the services based on the undivided time of a single lawyer serving the wide range of the legal needs of their client (Suskind 59). The lawyers at the center will offer customized services to different clients, and some aspects served simultaneously for different customers, so that the center and the customer can reap from the economies of scale. The choice of this service line was also based on the fact that the unbundled services will be marketed in a relatively decentralized manner, and sold in a way which is similar to that of other service sectors like document processing and tax preparation (Suskind 157). Qn.2. The urgent legal services center will be characterized by the unbundling of the service packages offered by a lawyer. The unbundling of the servi ces into different component parts will help the different team members to offer the different services in the most efficient way possible. The center will offer its services to current and potential customers around the clock, which will increase the flexibility of service consumption (Van Zandt 1130). Though the adoption of a more flexible service delivery pattern, the center will exploit the potential clientele that are restrained from seeking legal services due to time and the costs of services. The marketing of the services of the center will be done through the lawyer-client relations developed after the formation of the center and those from the contacts of different lawyers. Through adopting this marketing outlook, the center will benefit from the diversity of social interactions, which will reach potential customers that the center or the different lawyers could not reach. The center will offer unbundled services to different customers, depending on the characteristics of t he services required by the given client. This outlook was chosen, because unbundling will be easier for comparatively routine services, where many personal issues or complex links are not involved (Van Zandt 1130). An example

Marijuana Coursework Example | Topics and Well Written Essays - 1000 words

Marijuana - Coursework Example and the government must take marijuana treatment interventions seriously. What exactly is this drug and how has it become so prevalent, especially among the youth? What are the negative effects of this drug, and the positive effects if there are any? What method of treatment best addresses the condition of those who are addicted to this drug? This paper will attempt to answer these questions and shed light on the identified issues. According to a report quoted by Michael Lyman, 57 percent of adults aged 19-28 have reported using Marijuana in their lifetimes. (2011: 116). It comes from the leaves of the cannabis tops and is dried and smoked from a pipe, as one does a cigarette. If the experts are to be believed, marijuana has several negative effects. An important one is the loss of cell energy leading to cell death, especially when it saturates the cell membrane and blocks the passage of vital nutrients. Another research finding shows that marijuana usage affects the part of the brai n that deals with motivation in general, it has also been found that marijuana is bad for both the mind and the body. Although there is no such thing as a lethal overdose of marijuana, i.e., no one has ever died of ingesting too much (of course, if a marijuana user drives or operates heavy equipment, then the disorientation can cause him to injure himself), its long term effects can seriously impair a user’s health.. Lyman also points out that the toxins and cancer-causing ingredients in the substance leads users to feel the same health issues as those who smoke cigarettes, such as bronchitis, emphysema and bronchial asthma. But aside from that, there are also halluncinations, behavioural changes, apathy, loss of motivation because of the effects to the nervous systems, thus making it worse than cigarettes. He further says that: Some of the effects of marijuana use also include increased heart rate, dryness of the mouth, reddening of the eyes, impaired motor skills and concen tration, and hunger with an increased desire for sweets. Extended use increases risk to the lungs and reproductive system as well as suppression of the immune system. But are there health benefits to marijuana? There are those who argue that marijuana has beneficial effects and can even serve as medical treatment, particularly for glaucoma. According to Kuhn, et. al. (2008: 165), there are reports that those suffering from multiple sclerosis and other disorders having to do with impaired muscle control have responded positively to marijuana treatments. At present, however, the debates are still raging on whether or not marijuana can be made a mainstream drug. The negative effects of addiction still far outweigh the potential medical benefits. In any case, for those illnesses that are said to be curable with marijuana, there are other less-controversial treatment options available. But what are the treatment options available for those who are suffering from marijuana dependence? The most viable treatment option is abstinence and withdrawal, because marijuana is not as addictive as other drugs and those who have grown dependent on it can kick the habit more easily than if they were addicted to drugs such as cocaine or

Car Wash Full Service in Kapolei Essay Example | Topics and Well Written Essays - 1250 words

Car Wash Full Service in Kapolei - Essay Example Advantages C corporations have low risks since the government is responsible for its audits and tax returns The owners (shareholders) have limited liabilities to the business debts C Corporation benefits from writing-off of debts and business expenses C corporations are able to raise high capitals through sale of shares to different investors The majority shareholders or business owners benefit from a variety of stocks sold by the corporation Disadvantages Slow decision making since all shareholders must be consulted when making a major business decision through the annual general meeting Business owners are not directly involved in running the business Not easy to start since, the corporation needs to comply with strict legal requirements from the government S Corporation S corporation is considered a regular corporation with less than 100 business owners (shareholders). The corporation passes its net income and losses to the shareholders as stipulated under the Internal Revenue Cod e, Chapter 1 (Ogus, 1994). Advantages Shareholders have limited liabilities to the company’s debts. Thus, shareholder’s assets cannot be sold to pay the corporation’s debts in case of bankruptcy. S corporations are exempted from paying federal taxes since losses and profits are passed through shareholders tax reports Shareholders can become employees of the corporation and earn tax-free salaries The credibility associated with the business makes it possible for the business to attract high calibre employees and customers Disadvantages Formation is expensive and time consuming due to the legal and taxation formalities that the business is expected to comply with before been... It is stated in the essay that when starting a new business, it is necessary to make objective decisions concerning the structure of the proposed business. Most business owners consider the significance of financial decision over other factors that affect the business. Although credible financial decision determines the sustainability of the business, a business owner need to consider other factors that would affect the business in the long-term. The form of business ownership, that was a main focus of the essay and is a significant decision that investors ought to make before settling into their business. Sole proprietorship, partnership, C Corporation and S corporation are the basic forms of business ownership. After considering the different forms of business ownership, the researcher settled for a partnership as the most appropriate form of bushiness. The choice for partnership was determined by the pros and cons of other forms of business ownership and available finances. The re searcher also made his choice based on cost benefit analysis of running the business as a corporation or a sole proprietorship. Forming a partnership eliminated the aspect of competition that would arise if each partner decided to set his own business. This factor would give the team an opportunity to concentrate on their services and customers. The team eventually ruled out both the S and C corporations due to the rigorous legal requirements and large starting capital required for the business analyzed.

Marijuana Coursework Example | Topics and Well Written Essays - 1000 words

Marijuana - Coursework Example and the government must take marijuana treatment interventions seriously. What exactly is this drug and how has it become so prevalent, especially among the youth? What are the negative effects of this drug, and the positive effects if there are any? What method of treatment best addresses the condition of those who are addicted to this drug? This paper will attempt to answer these questions and shed light on the identified issues. According to a report quoted by Michael Lyman, 57 percent of adults aged 19-28 have reported using Marijuana in their lifetimes. (2011: 116). It comes from the leaves of the cannabis tops and is dried and smoked from a pipe, as one does a cigarette. If the experts are to be believed, marijuana has several negative effects. An important one is the loss of cell energy leading to cell death, especially when it saturates the cell membrane and blocks the passage of vital nutrients. Another research finding shows that marijuana usage affects the part of the brai n that deals with motivation in general, it has also been found that marijuana is bad for both the mind and the body. Although there is no such thing as a lethal overdose of marijuana, i.e., no one has ever died of ingesting too much (of course, if a marijuana user drives or operates heavy equipment, then the disorientation can cause him to injure himself), its long term effects can seriously impair a user’s health.. Lyman also points out that the toxins and cancer-causing ingredients in the substance leads users to feel the same health issues as those who smoke cigarettes, such as bronchitis, emphysema and bronchial asthma. But aside from that, there are also halluncinations, behavioural changes, apathy, loss of motivation because of the effects to the nervous systems, thus making it worse than cigarettes. He further says that: Some of the effects of marijuana use also include increased heart rate, dryness of the mouth, reddening of the eyes, impaired motor skills and concen tration, and hunger with an increased desire for sweets. Extended use increases risk to the lungs and reproductive system as well as suppression of the immune system. But are there health benefits to marijuana? There are those who argue that marijuana has beneficial effects and can even serve as medical treatment, particularly for glaucoma. According to Kuhn, et. al. (2008: 165), there are reports that those suffering from multiple sclerosis and other disorders having to do with impaired muscle control have responded positively to marijuana treatments. At present, however, the debates are still raging on whether or not marijuana can be made a mainstream drug. The negative effects of addiction still far outweigh the potential medical benefits. In any case, for those illnesses that are said to be curable with marijuana, there are other less-controversial treatment options available. But what are the treatment options available for those who are suffering from marijuana dependence? The most viable treatment option is abstinence and withdrawal, because marijuana is not as addictive as other drugs and those who have grown dependent on it can kick the habit more easily than if they were addicted to drugs such as cocaine or

Let the Punishment Fit the Crime Essay Example for Free

Let the Punishment Fit the Crime Essay If you can’t do the time don’t do the crime or how about let the punishment fit the crime. These two statements have been around for years. If someone commits a crime they should be punish but to what extent? Should similar crimes be dealt with the same? Such as if a person had a small amount of marijuana for personal use in a car at school, or they had an ounce of marijuana in their vehicle in a school zone. Should the law treat these incidents the same? Or should they treat these cases differently? Some people believe you should be sentence to a mandatory jail term no matter what crime you commit. They feel this will deter people from committing crimes. Others feel criminals are doing too much time for mostly none violent criminal activity which put a strain on entire communities. This debate has been brewing for years. Are mandatory minimum sentences doing more harm than good? The movement to establish mandatory minimum sentences for drug related offenses began in the early 1950†s and gained momentum in the early 1970s (Carrillo, 2000). At this time the judge had the discretion of giving the defendant a mandatory sentence or a more lenient sentence. In 1986 the law was changed were as the judge lost the power to make a choice in the length of a sentence he or she could impose on an offender. They had to follow strict sentencing guidelines which some judges was even oppose to. The main reason for the mandatory minimum sentences during the earlier stages in the game was due to the growing drug trade. This was a losing effort by law enforcement to stop the trafficking of drugs into the United States. In the eyes of many this obviously didn’t work. As time went on the drug trade became bigger and better with more sophisticated technics and more potent drugs.

Protecting Children from Internet Risks

Protecting Children from Internet Risks Risk and consequences of the internet and mobile phones The Internet can be a wonderful tool for learning, but as well as accessing educational information also has the possibility those children may access inappropriate information whilst online. Within the school setting children will have some protection, as school networks will have specialist software to block inappropriate websites. Mobile phones There will be some children within the school setting who have access to the Internet at break and lunchtimes on their phones without censored search engines and it is important to be vigilant for any pupils who may be accessing and sharing inappropriate content with other children (children are more likely to be warned about bringing mobile phones on to school premises). Children are becoming more and more interested in IT by using mobile phones, laptops, iPods, computers etc and should be monitored in and out of the school. Mobile phones can be used appropriately rather than inappropriately as they could be used to communicate with their parents for forgetting work, PE clothes, school bags etc, but can also have devastating consequences for children if they are used inappropriately. Mobile phones can be used as a forum of bullying, both inside and outside the school setting. The support assistant needs to be watchful and should monitor mobile phone use in the classroom, at break ti mes and lunchtimes to see what children are using them for. Most school’s have a policy for no mobile phones to be used or brought onto the school premises, as they can be sued to send abusive and threatening text across the classroom to bully and intimidate others. Children sometimes hide their mobile phones in their pencil cases, up their blazer sleeves or under jumpers and will take any opportunity to get them out quickly when they think they are not being watched, so it is important to be vigilant at all times. The table below shows the risks and consequences of mobile phones and then Internet. Mobile phones Internet Can issue inappropriate content, pornography, cyber chatting (can lead to meeting strangers online and sharing of personal information)-paedophiles and other strangers could take advantage. Online harassment, through e-mails, chat rooms, face book and other files that can be accessed. This could lead to suicide, self harming, mental breakdown etc. Text messages- can be used to torment victims and at any time of the day or night. Cyber bullying to hurt, upset, harass or embarrass others (could lead to suicide as a result) Images or videos can be taken without others consent or knowledge and can be posted online. Identity theft- could lead to a child’s or adult’s identity being stolen as personal information has been shared. Texting- sexually suggestive or explicit messages or photographs (could lead to the victim self harming or committing suicide) The child could be located in the real world by paedophiles etc which could lead to murder, rape and other upsetting factors. Late night texting- can lead to tiredness, lack of concentration, and an inability to function in normal day to day activities at school. Pornography can be easily located through the Internet, and misleading young girls to do things like stripping, prostitution, drug taking, alcohol consumption etc Theft of expensive mobile phones could cause upset. Chat rooms- could be chatting to the wrong person and leading them to run away from home (could lead to murder) Health issues of long term usage of mobile phones. Could get involved with gambling online which could be addicted in the long term. All these negative risks and possible consequences can be controlled by positive parenting strategies for the use of the Internet and mobile phones. The following could be used to control this. Talk often to the child about their safety Set ground rules for using the Internet and mobile phones (have penalties if this is abused) When and where the mobile can be used Do not let other children use your mobile phone for the use of the Internet No sending of mean or unkind messages via mobile phones or email on the Internet Think carefully about what you search for on the Internet, once shared images they cannot be reversed Be discreet in your use of your mobile phone; do not flash it around as it is a target for thieves. Monitor your child’s Internet sites they have looked at Be a good role model Have some daily routine by only using the Internet for one hour a day Take sensible precautions Online bullying and social networking The popularity of social networking sites increase year on year, and although the minimum age to hold an account is 13 years of age, children younger than this are creating accounts or getting family members to make accounts for them. Children are being bullied when using social networking and are suffering at the hands of bullies that are now finding that there is no respite at home as bullying becomes more of a cyber issue. Social networking and cyber bullying has massive consequences for some children, with suicide as the most dramatic consequence. Social networking not only involves one or two bullies, but could also involve a wider range of children that a child is connected with. Social networking also has the possibility of adult contact or content. Support assistants should be vigilant at all times at school to listen out for any comments at school amongst the children. Schools may also give advice and briefings about staying safe online and the dangers of social networking. Cyber bullying is a form of harassment that makes use of the latest electronic technology. Primarily the harassment occurs on the web, but today’s smart phones are being used to harass people too. Cyber bullying differs from the more traditional forms of bullying in that it can occur at any time 24 hours a day. E-mail messages, videos and images can be distributed instantaneously to a worldwide audience with the perpetrator remaining anonymous, often making them difficult to trace. Children and teens are rarely concerned about Internet safety. Cyber bullying can have devastating effect on them. Suicides have been linked to the Internet. Social media sites can be sued for positive activities, like connecting kids with friends and family, helping students with school work and for entertainment, but these tools can also be used to hurt other people. Whether done in person or through technology, the effects of bullying are similar. Children who are cyber bullied are more likely to do the following. Use alcohol and drugs Skip school Experience in person bullying Be unwilling to attend school Receive poor grades Have low self esteem Have low self belief Feel worthless Have more health problems Depression Anxiety And many more Reference/bibliography www.safenetwork.org.uk www.safeinternet.org.uk (7.2) Ways of reducing risk to children and young people from the following. Social networking Internet use Buying online Using a mobile phone The following table shows ways of protecting children and young people from harm and abuse. Protection from harm and abuse Social networking Should not be able to create accounts until the child is older and wiser. Family members friends should not create accounts for the children. To be aware of the sites children young people are using. Make the child understand the risks report anything they are worried about. Understand safety messages. Keep personal stuff private. Block people who send nasty messages. Monitor sites thy have accessed. Internet use Enable confidence in the Internet through training positive experiences. Do not accept E-mails, messages or open files. Encourage children to talk to you if they experience cyber bullying. Use ground rules for using the Internet. Speak to the child to deliver positive safety messages. Talk to the child regarding inappropriate behaviour and sites. Use parental controls- safety blocks etc. Keep the computer in the family room so you can keep an eye on the child. Set Internet rules. Keep personal information private do not share anything with strangers (address etc). Teach children about cyber bullying. Buying online Be careful not to sign up to any sites do not give any personal information. Children should not be allowed to have a debit card so this would stop them from buying online. Secure your own cards, so your child cannot use it to buy goods (only register ion sites with passwords). Encourage children to speak to you if they want to buy anything online. Using a mobile phone Risk to the child’s health. They can reduce the risk by using landline phones, hands free, loud speakers etc. Buy a cheap phone, less risk of it being stolen. Know your child’s phone functions (ask company what safety measures can be put in place). Block certain sites on the Internet avoiding the child to access. Use rules, where, when how mobile phones can be used (not at mealtimes, not at school or during lessons). Do not let other children use your mobile phone. Do not send mean upsetting messages. Think carefully what you share (images) from your phone once sent it cannot be reversed. Be discreet of your mobile phone. Reference/bibliography www.socialnetworking.org.uk Guided learning activity E-safety leaflet Children today are increasingly using ICT at school and at home. It is not just about using computers and the Internet, but includes a huge range of devices, such as cameras, videos, video cameras, remote control devices, DS games, mobile phones and much more. This is often a huge worry for parents but there are many things that can be put in place to help keep children safe online. However supervision and keeping on open dialogue with the child about what they are doing is the most important thing. Many Internet providers offer systems to help keep children safe at home, but it can still be easy for children to stray onto inappropriate material, whether texts or images. One of the ways of protecting children is to place the computer in a family area of the home and not in a bedroom; this will help to monitor what the child is doing when they are using the Internet. The Internet can be an amazing resource, fun and informative. You do not need to stop the child from using the information and games available on it, but you can set simple rules for keeping them safe, make sure they understand the rules and know why they are necessary. Do not reply to nasty messages you receive Do not reply to texts from someone you do not know Keep the message you have received so you can show them to a trusted adult and make a note of the time and date you have received them Do not answer calls from a withheld number that you do not recognise Block numbers from people who are sending you nasty messages Change your number if you are being bullied Do not give your number to someone you do not know Do not send pictures to someone you do not know If the problem is serious you can report it to the police, cyber mentors or child line, parents or teachers Safety concerns regarding Internet usage and use of mobile phones Internet usage Use of mobile phones Inappropriate material (pornography) Sex ting (sending inappropriate texts that make the victim uncomfortable) Cyber bullying Inappropriate images (pornography) Online predators (strangers wanting private information- paedophiles) Strangers calling (with held numbers) Sharing personal information (could be involved in online fraud) Internet access (could access any site in the Internet) E-mail and chat rooms (chatting to strangers about inappropriate material) Video game safety (could play games designed for older children) Sharing pictures and videos Bullying (could be bullied using texts and calls) Social networking sites (accessing inappropriate sites) Harassment (constantly phoning and texting victim 24 hours) Online gaming (gambling) viruses Could be stolen if expensive S- SAFE Keep safe by being careful not to give out personal information when you are chatting online. It includes your E mail address, phone number, school address, home address and password. M- MEETING Meeting someone you have only been in touch with online can be dangerous. Remember online friends are still strangers even if you have been talking to them for a long time. A-ACCEPTING Accepting E-mails, instant messages, or opening files, pictures or texts from people you do not know or trust can lead to problems. They may contain viruses or nasty upsetting messages. R-RELAIBLE Someone online might lie about who they are and might give information that is not true. It is best just to chat to your real world friends and family. T-TELL Tell your parents or carer if someone or something makes you feel uncomfortable or worried, or if you or someone you know is being bullied online or by phone.

Endangered Species :: essays research papers

Endangered Species   Ã‚  Ã‚  Ã‚  Ã‚  One example that can affect mankind if not foretell it, that seems small and insignificant, is the disappearance of frogs. In 1970, a science students was studying frogs. While collecting information out in a field, she had to take care not to step on any of the frogs that she was studying as there was so many of them. Two years later, all she encountered were a few dying frogs with puffy red legs. The frogs' immune systems had been destroyed and they fell sick easily. In 1979, not a frog was to be found in the once abundant habitat. Scientists were puzzled because the area was in the wilderness, away from development, housing, and all other forms of destruction. But, this problem was not just local. A worldwide decrease has been discovered as the frogs are becoming harder and harder to find. Besides obvious reasons such as development, a true explanation cannot be found. Some scientists speculate that the frogs are delivering a message to humans about the environ ment. The message is a warning about the decline of biodiversity and disintegration of the total environment. But, these frogs are disappearing from even the most remote and pristine places on earth. Scientists are worried because frogs are the ideal creature to reflect the health of the environment. Frogs move through their life cycles from water to land, from plant-eater to insect-eater, covered by only a thin, permeable layer of skin that offers no protection from the elements or predators. They represent the proverbial canary in the coal mine. These fragile organisms create a paradox as they have survived over 200 million years while others such as the dinosaurs and wholly mammoths. They are found throughout the world and exist in all types of climates. Because the frogs are hardy, the changes in the environment may be more drastic than they appear. A task force has been formed to further investigate these disappearances. The Declining Amphibians Task Force has more than 1000 re searchers in 40 countries. The members of the task force fear that the frogs will not be save. It is a commercial game of money. If even the cute animals cannot be saved, the chances of people falling in love with frogs is very slim. But, it is more than saving an organism that people like to have around or see. For example, frogs give insight to what the future environment holds for humans.

Daniel Millers Material Cultures: Why Some Things Matter Essay example

In the introduction to Material Cultures: Why Some Things Matter, Daniel Miller describes the book as part of the second stage of the development of material culture studies. The first stage was the recognition by writers such as Appadurai and Bourdieu as well as Miller that material culture is important and worthy of study. The second stage is the argument made in this book: that it is crucial to focus on "the diversity of material worlds" without reducing these material worlds to symbols for "real" social processes nor cloistering them in sub-studies of like objects. That things matter has already been ascertained; this books intends to investigate "why some things matter" more than others and in particular contexts. Miller claims a focus on objects themselves that does not however "fetishize" :What we may regard as unique to our approach is that we remain focused upon the object that is being investigated but within a tradition that prevents any simple fetishization of material form. Indeed we feel that it is precisely those studies that quickly move the focus from object to society in their fear of fetishism and their apparent embarrassment at being, as it were, caught gazing at mere objects, that retain the negative consequences of the term ‘fetishism.’ It is for them that Coke is merely a material symbol, banners stand in a simple moment of representation or radio becomes mere text to be analyzed. In such analysis the myriad diversity of artefacts can easily become reduced to generic forms such as ‘text’, ‘art’, or ‘semiotic.’ In such approaches it is not only the objects that remain fetishized but also, as Latour (1993) has argued with resp ect to the fetishism within debates about science, it is the idea of ‘society’ as ... ...usic is a good example. Besides the aural experience of listening to music, there is the physical experience of the bass vibrating your body; that feeling is directly related to the nature of the medium by which you are listening. The stereo with four foot speakers or the kitchen radio are things that matter too. CDs come into one’s possession bearing, besides music, artistic cover art, printed lyrics, and the thanks to families and deities by the musicians involved. Things are polyvalent, and things are made up of other things and attached in literal and figurative ways to still other things. And I think it is worth gazing a bit more intently at those objects and all their physical, sensual attributes. That fear of objects does not seem to be entirely gone; there is still a tendency to switch rapidly to the social and symbolic valences of those sensual experiences.

Online Learning V.S Traditional Classroom Learning Essay

I think whether it is online learning or traditional class learning both should be taken into consideration when planning to further education. I personally did not consider the facts when I decided to further my education. I had started out in a traditional classroom but soon after realized it was not the right choice. It was hard to fully apply myself when I was attending a traditional classroom because I was a working wife and mother. Online learning and traditional learning will show that both of these are great options depending on who the student may be and which educational program the student has chosen. Online learning and traditional learning each have their merits and faults. Online degrees have become a perfect option for individuals who may not be able to enroll in a traditional classroom. When you compare the two learning classes, the biggest difference is that students studying online have the flexibility to attend classes at their own pace and time. In a campus-based classroom they require that students attend class a certain number of times every week, at specific times. Traditional class learning may not be the option for people who have children or work long hours. Learning online would be a better option for these people because they can make their own schedule for when they will attend class. Both online and traditional classes give students the opportunity to interact with other students and their professors. With a traditional classroom you can interact with students and professors face -to -face. In online learning there is no face- to -face interaction with classmates or instructors. Online learning interaction can consist of chat rooms, e-mail, main forums, and over the telephone. Traditional class students have a better advantage of understanding the materials because they can have that one –on- one time with the instructor face- to -face. It may be a little harder for online students to grasp the materials because they do not have that face- to -face interaction. Online learning and traditional class learning work assignments are similar and different in their own ways. In both online and traditional learning classes you still have assignments that have to be completed by a certain time. In the traditional class your assignments are done on paper and with online learning you have to submit your assignments on the computer. Also with traditional class learning one has the opportunity to present in front of their classmates, while online students do not have that option. They are only able to present their presentations to the instructors. In both classes you still have homework and you have to participate in class. Online learning requires you to participate and attend class a certain number of times but there is no specific times or days. They have the option to decide when that will be but with traditional class you have to attend class every day you are scheduled and participate every day. Earning a degree at a traditional college can be very expensive but obtaining a online degree can be a lot less expensive for students. Exceptionally less, but they offer students the same loan and grant benefits offered at a traditional college. Online schools and traditional schools offer the same financial aid packages. Students who attend a traditional class usually have to pay traveling cost and living cost. Online learning students do not have to pay these extra costs because they are learning from home and that requires no traveling. Also with online schools you do not have to pay for facilities like residence halls, dining halls, gyms and libraries. Most provide access to virtual libraries and some even have partnerships with local facilities. There are many similarities and differences between online learning and traditional class learning. The facts show that both are great options to consider, depending upon the person and his or her day- to- day schedule. One method to determine how well online learning and traditional class learning might work for you is to consider the benefits and disadvantages of both. Researching and planning ahead can help a person in deciding which would better fit his or her needs. I have found online learning to better fit my needs because I can make my own schedule concerning attending class. I am a mother and wife so I have many responsibilities and this option gives me time to take care of my household while still being able to obtain a degree at my own pace. Do the research to see which one is the right option for you at this time in your life. Most people think that their decision to go to college only affects them but it affects your family also. You have to still be able to do for your family and handle your business at home. I also suggest if you are attending a traditional college and it seems to be too overwhelming for you at times you should really consider trying the online learning. Becoming successful in life depends on the choices you make throughout life, whether they be good or bad choices. So choose wisely which learning class be it online learning or traditional learning is right for you and your family.

Character Analysis of the Glass Menagerie

Tom’s double role in The Glass Menagerie—as a character whose recollections the play documents and as a character who acts within those recollections—underlines the play’s tension between objectively presented dramatic truth and memory’s distortion of truth. Unlike the other characters, Tom sometimes addresses the audience directly, seeking to provide a more detached explanation and assessment of what has been happening onstage. But at the same time, he demonstrates real and sometimes juvenile emotions as he takes part in the play’s action. This duality can frustrate our understanding of Tom, as it is hard to decide whether he is a character whose assessments should be trusted or one who allows his emotions to affect his judgment. It also shows how the nature of recollection is itself problematic: memory often involves confronting a past in which one was less virtuous than one is now. Because The Glass Menagerie is partly autobiographical, and because Tom is a stand-in for the playwright himself (Williams’s given name was Thomas, and he, like Tom, spent part of his youth in St. Louis with an unstable mother and sister, his father absent much of the time), we can apply this comment on the nature of memory to Williams’s memories of his own youth. Even taken as a single character, Tom is full of contradiction. On the one hand, he reads literature, writes poetry, and dreams of escape, adventure, and higher things. On the other hand, he seems inextricably bound to the squalid, petty world of the Wingfield household. We know that he reads D. H. Lawrence and follows political developments in Europe, but the content of his intellectual life is otherwise hard to discern. We have no idea of Tom’s opinion on Lawrence, nor do we have any indication of what Tom’s poetry is about. All we learn is what he thinks about his mother, his sister, and his warehouse job—precisely the things from which he claims he wants to escape. Tom’s attitude toward Amanda and Laura has puzzled critics. Even though he clearly cares for them, he is frequently indifferent and even cruel toward them. His speech at the close of the play demonstrates his strong feelings for Laura. But he cruelly deserts her and Amanda, and not once in the course of the play does he behave kindly or lovingly toward Laura—not even when he nocks down her glass menagerie. Critics have suggested that Tom’s confusing behavior indicates an incestuous attraction toward his sister and his shame over that attraction. This theory casts an interesting light on certain moments of the play—for example, when Amanda and Tom discuss Laura at the end of Scene Five. Tom’s insistence that Laura is hopelessly peculiar and cannot survive in the outside world, while Amanda (and later Jim) claims that Laura’s oddness is a positive thing, could have as much to do with his jealous desire to keep his sister to himself as with Laura’s own quirks. Amanda Wingfield If there is a signature character type that marks Tennessee Williams’s dramatic work, it is undeniably that of the faded Southern belle. Amanda is a clear representative of this type. In general, a Tennessee Williams faded belle is from a prominent Southern family, has received a traditional upbringing, and has suffered a reversal of economic and social fortune at some point in her life. Like Amanda, these women all have a hard time coming to terms with their new status in society—and indeed, with modern society in general, which disregards the social distinctions that they were taught to value. Their relationships with men and their families are turbulent, and they staunchly defend the values of their past. As with Amanda, their maintenance of genteel manners in very ungenteel surroundings can appear tragic, comic, or downright grotesque. Amanda is the play’s most extroverted and theatrical character, and one of modern American drama’s most coveted female roles (the acclaimed stage actress Laurette Taylor came out of semi-retirement to play the role in the original production, and a number of legendary actresses, including Jessica Tandy, have since taken on the role). Amanda’s constant nagging of Tom and her refusal to see Laura for who she really is are certainly reprehensible, but Amanda also reveals a willingness to sacrifice for her loved ones that is in many ways unparalleled in the play. She subjects herself to the humiliating drudgery of subscription sales in order to enhance Laura’s marriage prospects, without ever uttering so much as a word of complaint. The safest conclusion to draw is that Amanda is not evil but is deeply flawed. In fact, her flaws are centrally responsible for the tragedy, comedy, and theatrical flair of her character. Like her children, Amanda withdraws from reality into fantasy. Unlike them, she is convinced that she is not doing so and, consequently, is constantly making efforts to engage with people and the world outside her family. Amanda’s monologues to her children, on the phone, and to Jim all reflect quite clearly her moral and psychological failings, but they are also some of the most colorful and unforgettable words in the play. Laura Wingfield The physically and emotionally crippled Laura is the only character in the play who never does anything to hurt anyone else. Despite the weight of her own problems, she displays a pure compassion—as with the tears she sheds over Tom’s unhappiness, described by Amanda in Scene Four—that stands in stark contrast to the selfishness and grudging sacrifices that characterize the Wingfield household. Laura also has the fewest lines in the play, which contributes to her aura of selflessness. Yet she is the axis around which the plot turns, and the most prominent symbols—blue roses, the glass unicorn, the entire glass menagerie—all in some sense represent her. Laura is as rare and peculiar as a blue rose or a unicorn, and she is as delicate as a glass figurine. Other characters seem to assume that, like a piece of transparent glass, which is colorless until light shines upon it, Laura can take on whatever color they wish. Thus, Amanda both uses the contrast between herself and Laura to emphasize the glamour of her own youth and to fuel her hope of re-creating that youth through Laura. Tom and Jim both see Laura as an exotic creature, completely and rather quaintly foreign to the rest of the world. Yet Laura’s crush on the high school hero, Jim, is a rather ordinary schoolgirl sentiment, and a girl as supposedly fragile as Laura could hardly handle the days she spends walking the streets in the cold to avoid going to typing class. Through actions like these, Laura repeatedly displays a will of her own that defies others’ perceptions of her, and this will repeatedly goes unacknowledged.

Why trains are the best way to travel Essay

WHEN you travel long term you have plenty of time to ponder the big questions. Maybe that’s why philosophy and travel go so well together. You finally have the time to really think about what the hell Confucius and Plato were trying to get at†¦ Maybe that’s why I also love to travel by rail. Above all other forms of long distance transport, trains are my favourite. I’m comfortably sitting, watching a frozen landscape of farmland, forests and tiny villages fly by my window. Drifts of snow rise and fall like endless frozen waves as skeletal trees scratch at the sky across the distance, disappearing over the horizon, as the sun sets in a radiant arc of crimson fire. The world is bare, open and, above all else, interesting and full of wonder. This is what should make train rides important to travellers. Modern conveniences like email, smartphones and supermarkets have made life more efficient than ever before but in doing so something’s been lost. Don’t get me wrong, 2013 is the best time to be alive (ever!), but I do think we all could learn to appreciate ‘the journey’ a little more than we do. In modern life the journey has taken a definitive backseat to the destination. I put long distance train travel in roughly the same category as calligraphy, wax seals, orchestras and Shakespearean English. There may be more efficient, easier and faster ways to accomplish writing, making music or talking but the ‘romance of the journey’ makes these endeavours both interesting and valuable. The difference is not taking the journey for an inconvenience that’s in the way of getting somewhere, but rather in enjoying the journey for what it is. Flying is obviously more efficient in regards to time, but it lacks in journey aesthetics. Taking a commercial flight really doesn’t allow for much appreciation for a country’s’ aesthetics (unless you count Virgin’s flight attendants) . Another downside to flying is that planes are cramped, much like being a sardine in a can (only with less vegetable oil). There’s also the fact that you’re hurtling through the open sky at 800km/h in a hulking 500 tonne machine made of metal and plastic – maybe you can tell that I’m not a fan of flying. What about buses? Buses unfortunately are a necessary evil in the same way that McDonalds is a necessary evil at 3am on a Sunday morning. Buses, while often cheap offer neither efficiency or the journey experience and come a very distant third choice. Railroads are quite often cut through remote  wilderness far from highways and roads, giving you a sense of remoteness that’s hard to match with other forms of transportation, perfect for moments of quiet contemplation and reflection and often amplified by the beautiful scenery. There’s also the comfort factor to consider. If you’re the butt of beanstalk jokes, journeying by rail allows for more leg and shoulder room than a bus and a flight combined.

The Tree of the Wooden Clogs Essay Example | Topics and Well Written Essays - 1750 words

The Tree of the Wooden Clogs - Essay Example More specifically, this tackles Olmi's and his movie's ability to share history and the impact that it has created to his viewers. More so, this answers the following questions: "The Tree of Wooden Clogs" is a movie which theme is focused with the peasants' experience during the 18th century, when tenant farmers worked for landlords under feudal relationship. Work, then is very important. It serves as the totality of these farmers' lives. Different household scenarios are shown in this movie. Scenarios, which some will still be familiar because they are still happening today, and scenarios which people of today's generation will consider as unthinkable. Typical farming activities such as the growing and harvesting of crops, and breeding and slaughtering of animals are shown in this movie. Moreover, typical housewives' such as washing of used clothes from dusk until dawn, taking care of the children (despite lack of proper food). There are also scenes wherein a child was shown walking several miles just to attend school, and one wife is shown being advised by a priest to give her son to some orphanage because she cannot maintain providing her son with proper food, clothing and education. These are the scenes that could either break the hearts of the viewers or make them feel bored and weary for they will think that it tells nothing but hardship and pains. The Unfolding of History History can be told by sharing all the success and victories of one personality, hero or group of people who have defended a country or who have provided a big impact to the majority of the populace. In this movie, the other part of life is being highlighted. Important personalities or heroes are not that important because what has happened and how that happened is what matters the most. This movie is a good venue or modern people like us to have a clearer picture of how it is to live during the olden times. This give the whole idea that life before is not just pure wars, territorial fighting, political indifferences, nor battles between race and skin color. This movie give us an idea that life itself was a big battle for the many farmers in Italy before. Because of this, this movie is able to reach a larger number of audiences. Though it talks mainly of what is happening in Italy, many other nations would be highly interested to watch this for this movie is disclosing some information which is not normally disclosed and discussed upon. In subtle yet powerful words, scenes and actions, a certain part of Italian history has been told through this move. And the director and writer of this movie should be highly applauded. The authors and writers of this move are not known historians. They are not even part of the history they have been disclosing, but do we need to be that way first before we can share something that we know of about history. Anybody can put history into writing. Anybody has the right to share what has happened

Information and template below Assignment Example | Topics and Well Written Essays - 250 words

Information and template below - Assignment Example The basic reasons that necessitate the division of the market into tiny segments include easier marketing; this simply indicates the fact that it is easier to address the various needs of the smaller groups of consumers, specifically if they have several characteristics that are common (Henry 2011). Further, it helps in finding the niches that simply means that when the un-served or under-served markets are recognized. Segmentation will help Prince Sports be efficient which simply means efficient use of the marketing resources through focusing on some of the best segments for the offering such as promotion, product, place, and price (Kotler, 2009). Prince Sports engages in different activities to reach junior players. It appreciates that all the players have different level abilities and skills. Therefore it markets its products in three distinct segments that include recreational line, performance line, as well as junior line. Prince Sports solved the existing contradiction between sweet spot and racquet speed through the implementation of O technology; but it faced several complexities in converting the technology into racquet with the physical features that would satisfy the needs of the players. Moreover, Prince Sports has its channels of distribution in terms of mass merchants such as Walmart and Target, specialty tennis shops and sporting gods chains. Prince Sports uses different promotional activities currently. Prince Sports focuses on the advertising of its distribution channels and products, online marketing, as well as investing in the teaching programs so as to help consumers understand product information. Inddeed, Prince Sports is actively using social networking sites like facebook, twitter, among others to promote its products. Further, it sponsors over professional tennis players to assist in promoting the products. However, it should be aware of the challenges of technology as it incorporates it

Marketing Plan Essay Example | Topics and Well Written Essays - 1750 words - 2

Marketing Plan - Essay Example The Brighter Cleaning Company offers janitorial equipment and cleaning solutions products for furniture and floors. The cleaning products and janitorial equipment help in keeping the work places clean and free from germs. The products can be categorized into three major areas: equipment, paper products and cleaning chemicals. The specific products include brooms, brushes, dustpans, chemicals, dust mops, dusters and cleaning pads. Additional products are floor and furniture care, janitorial carts, paper products, rags and wipes. The Brighter Cleaning Company also offers receptacles, personal care, trash bags, liners, recycling equipments and replacement parts. The aim of the marketing plan is to see that the market of the products increases thus increase in profit margin. An increase in profits will ensure that the shareholders’ returns increase. The marketing plan also aims to improve the return on investment of the company. The marketing plan will aim to minimize the cost that is associated with marketing while the same time ensuring efficiency. The costs to be reduced will include those that are related to lack of customers for the company’s products. United States of America enjoys a stable political condition, thus suitable for business. Being a super power country, it also experiences a great political favor from other different countries. In return, the products manufactured in the United States of America are easy to export to other countries. The policies that control the business in the country favors young businesses and have seen them flourish. The tax laws give the young businesses a grace period to which the business can grow. The business policies in the area also promote the issuance of subsidies to the young businesses thus promoting them. The levied tariffs are also fair; therefore, the business does not struggle to pay the taxes (Kotler & Levy, 1969). The company’s

Law Enforcement's use of public surveys Research Paper

Law Enforcement's use of public surveys - Research Paper Example With this kind of understanding, this paper precisely investigates homicide of a mayor. Inclusively in the paper is an in depth description of the roles played in the investigation, the purpose and use of a psychological autopsy, the various steps undertaken in carrying out psychological autopsy, and recognition of the psychological issues experienced by the officers and families. Roles Played in the Investigation. The carrying out of the investigation will be made possible with the help of a police psychologist. In this sense, as a police psychologist there are several roles which need to be accomplished accordingly with immediate effect. It should be noted that, the police psychology is always concerned with solving issues particularly concerning to public safety in order to facilitate peaceful coexistence (Brian, 2006). Various roles played by the police psychologists in the investigation will involve the recognition of deception, undercover interviewing, behavioral analyses of th e scene, and report analyses. In order to come up with clear information concerning the death of the mayor, it will be important to recognize the deception involved following his death. This will in turn call for the undercover consultation which will be aimed towards facilitating the necessary and required information for the success of the investigation (Weiss, 2010). ... It is evident that, the whole investigation will rely on police psychologist who will be responsible for the bringing together of the aspects based on the investigative information (Cox, 2004). The roles of the police psychologists will therefore be based on presumptions and the manner in which rule enforcement executive can be sustained through scientific investigate. The Function and Use of a Psychological Autopsy Psychological autopsy simply refers to the process for examining an individual death through reconstructing what the individual â€Å"thought, felt, and did prior his death.† The process of reconstruction will be linked in the lead of the information collected from police reports, personal documents, head to head interviews with families and friends, and any person who had contact with the mayor before his death (Jack, 2011). In our case, psychological autopsy will rely on these facts in order to be in position to identify the gunshot wound on the head which could be the reason for the death of the mayor. As it comes from the denotation, the major function of psychological autopsy therefore is to appraise more exactly the death procedure of the decedent and therefore elucidate the concluding categorization of the demise manner in the death official document. In this sense, the process functions in determining the reason for the death by investigating the bodily condition of the deceased (Weiss, 2010). In instances where the way of death is unsolved and unclear, psychological autopsy helps the medical expert in clearing up the secrecy. The gathered information indicates that, before becoming the mayor he was a chief and hence was very close to several officers and administrators.